All customer stories
UnifyApps
Series A · Integration Platform
customer story

A stack of tools turned into one working enterprise motion.

the arc
before

UnifyApps had Clay, intent providers, and sequencers — but no plan to run them as one motion. Enterprise sellers wanted Fortune 500 conversations and no framework to get there.

after

TAM Outbound runs the F500 motion as a single Allbound rhythm. Precise account lists, competitor-signal triggers, territories across US, MEA, and Saudi.

numbers
F500
meetings booked
3
territories activated
1
unified motion
service used
inside the engagement

UnifyApps is an integration platform for enterprise IT and revenue teams. The product and ambition were in place; the playbook wasn't.

They use TAM Outbound. The engine runs F500 account lists against custom buying signals — competitor mentions, market intelligence, role changes — and surfaces accounts ready to talk across US, MEA, and Saudi.

F500 conversations started landing across all three territories. The team moved from centralized prospecting to distributed selling.

What this enabled: an enterprise GTM motion that scales with territories, not headcount.

They gave us a roadmap for enterprise sales. The knowledge of how sales processes work transformed our approach.
Adnan Faisal · UnifyApps

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